Traditionally, people believe that if your pocket is full of money at the beginning of the year, you will get lucky for that whole year. In this video, we worked closely with HSBC Vietnam to show how people can get full of luck by using HSBC Credit Card.
We created the visual language with a meaningful message in a very beautiful way with lots of traditional items, patterns, and objects. It turned out to be a unique way for the bank to communicate with their customers.
