Love Vietnam Project

We love our country, Vienam. So we do many projects about Vietnam.

Vietnam has only 2 seasons which are sunny and rainy. When you come to Vietnam from April to September, you will experience rain. Around October and September, it is likely to rain everyday.

Beautiful Places in Vietnam, Visual Storytelling Agency, Red Cat Motion

These are the must-visit places during your trip to Vietnam. These places are so beautiful that they can keep you there for a whole day!

Beautiful Places in Vietnam, Visual Storytelling Agency, Red Cat Motion

Vietnam is a tropical country, so there is no winter or snow. However, we celebrate Christmas like in other countries. In the most special event of the year, we - designers/illustrators/animators celebrate Christmas in our creative way.

Sometimes we think it would be fun to see Santa Claus traveling to all the cities in Vietnam.

or what if there is snow in our cities? Try to guess which cities are in these images.

Beautiful Places in Vietnam, Visual Storytelling Agency, Red Cat Motion

By chance, we worked with Huda to illustrate some cities in Vietnam. Huda Beer is a local beer brand produced in the central region of Vietnam.

Huda Beer, Visual Storytelling Agency, Red Cat Motion
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Omo Matic Wonderland: Key Visual Design

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Omo Vietnam starts a new campaign to share the idea which their products are a combination of natural scents and high technology. In order to convey that Idea, Creative Hunts Agency came up with a concept of showing 2 hands, one is a human hand and the other one is a robot hand, standing on different sides reaching each other. Red Cat Motion was in charge of the technology part where we designed, modeled, and produced the hand.

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Sketches and Proposal

We did a lot of researches and sketches for the hand. Our goal was not to make the hand too complex but friendly and premium.

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Shooting

The other elements were shot in a studio by a shooting company. We joined the shooting in order to advise on the lighting.

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Shooting other elements in a studio.

Shooting other elements in a studio.

3D Robot Hand Development

Based on the approved sketches, we designed and sculpted the 3D hand.

1st Render Test

The first effort was never enough. We needed to adjust the lighting and change some details of the hand.

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2nd Render Test

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Final KV

We were quite happy with the final results. The final images were retouched and polished by the photoshoot company.

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Red Imagination: Virtual Exhibition

RED-IMAGINATION

A collaborative project to redefine Red Cat Motion

At Red Cat Motion, we imagine ourselves as a magic hat. Flip it over and the world around you gets reimagined. You’ll find yourself lost in a book of untold fairy tales, where you would be hunting long-lost treasures, hungry for new discoveries, or traveling deep in the past, or an enthralling land of the future. Call it landing on your dreams and yes, a magic hat can make it happen to you. Join us on an adventure where the magic of creativity drives around an unexpected yet mysterious journey until you reach your ultimate goals. Get yourself equipped to giggle, play, and get so immersed that you may find your own self re-imagined into millions of wildest dreams. Welcome to the show!

The exhibition is closed, but you can watch it here.

Intro Video

We would like to thank our team and beloved partners to make this project happen. 

Artists: Maxk Nguyen, Remon Mabunay, Mason Dickerson, Kim Phung, Thanh Long, Phong Luong, Ngo Quang Dinh, Tru Hoang, Minh Pham.

Studio: Freaky Motion, Planion, Monstio

Developer: Nguyen Tat Dat

Creative Director: Leo DINH

Creative writer: Tien Khong (Dentsu Redder)

Project Manager: Minh Huong

Sound Designer: Luke Brown (The Soundry)

Enjoy and share if you love our creations. 

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Facebook Stories: Stickers

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We are happy to join THE GLOBAL ART INITIATIVE which is a platform for artists to creatively express their voice and culture, and share it with their communities through the lens of Facebook Stories. In their first project called Days of the week, they wanted to invite different artists from different countries to share their cultures by designing stickers and frames in their languages. Red Cat Motion was chosen to design artworks in Vietnamese.

Our scope of works

Research, design and illustrate 56 variations of stickers to show days of the week in Vietnamese. The stickers must show local cultures and inspire Facebook users. For your reference, in Vietnam we call:

Thứ 2 (Hai) for Monday

Thứ 3 (Ba) for Tuesday

Thứ 4 (Tư) for Wednesday

Thứ 5 (Năm) for Thursday

Thứ 6 (Sáu) for Friday

Thứ 7 (Bảy) for Saturday

Chủ Nhật for Sunday

Our works in action

In order to use the stickers, the user could post their photos on Facebook or Stories and choose the stickers. Each sticker might come with a color variation or content variation.

Facebook Story Sticker illustration, Video Production Agency, Red Cat Motion

Cultural Research and Concepts

I got a call with the client at 2 am on Friday and had less than 48 hours to do the research and came up with more than 50 ideas for them to select. The research must help the client understand our culture. and becomes the roadmap for the creation of assets from concept to style and color.

The research was much more complicated than this mood board and included many pages. In this moodboard, I just wanted to share with you daily inspiring images from our country. Images were collected from many sources for studying purposes.

Facebook Story Sticker illustration 2, Video Production Agency, Red Cat Motion

Sketches

A ton of sketches were done in 3 days and submitted to the client for selection. We wanted to include our iconic characters and symbols in the stickers, but in the end the client prefer having the day as the main element only.

We had fun playing with the frames because we can be creative with local elements. For example, Monday is very crowded. There are traffic jams everywhere. In addition to that, Monday is the first day of work so people are not really excited. We put lots of smoke and elements of different traffic horns around the frame. On the contrary, many people are so determined on Monday, so we drew "Monday" in the shape of fire.

Final artworks

After some rounds of revision, we had less than 10 days to illustrate all stickers and frames. Here are some final artworks. There are stickers that the client didn't go with, but we love a few of them and decide to illustrate.

More Artworks

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Big thanks to the whole team at Red Cat Motion!

Client: Facebook

Agency: Fake Love

Creative Director: Wiena Lin, Leo DINH (Me)

Art Director: Ty Heo, Bi Vo

Illustrator: Tuan To, Nhat Lynn, Nhu, Kim Phung

Project Manager: Minh Huong