iVIVU collaborated with Cathay Insurance to release a new exclusive travel insurance package helping tourists and travellers to enjoy their trip without hassle. Red Cat Motion was chosen to produce a short animated story for this opportunity. This is really a fun project for us.
The design must be fun to watch
We propose 2 character style options based on iVIVU logo. Our client loves both of them, and decides to go with the shorter guy which we feel that he looks fun and carefree.
Our team has fun playing with different shapes and forms for other passengers’ designs.
We experiment with some design options for the background. At first, we want to emphasize our hero, but we felt that we needed a better solution to make it less dull.
We and our client agree on a colorful version. We want the video to inspire viewers and make them feel confident to book their trip with iVIVU.
