DJI Care Refresh: Explainer Animation
DJI Care Refresh is an effective program to help you cover damages or replacements of your DJI products with a small amount of charge. Red Cat Motion got a big mission to entertain DJI's audiences with useful information about the program.
Client: DJI
Agency: Red Cat Motion
How did we make this?
This project was a combination of 2D animation with 3D drone as we had to show the key product turning around when flying. The 3D model was made in C4D then imported into After Effects with Element 3D.
Styleframes
The timeline was rushed and the client knew what they wanted so we locked the styleframe very quickly.
Graphics
Graphics were made in 2D. The color palette looks fun, fresh and branded. Other characters such as cat and crab were designed to bring more fun and details to the visual story.