Red Cat Motion

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#noregret with Contiki: Social Ads

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Have you ever regretted traveling on your own? Whoever you identify with, we’ve got a trip to turn your FML to OMG. With Contiki, there is no regret. Sounds fun, right? We had a fun time working on this project with Where There's Smoke. Our scope was developing some characters, storyboards, designs and animation for 4 videos in the series.

 Some images from our working progress

A new design of Contiki website became an inspiration for the vibrant color palette and bold typography.

We develop some visual concepts for the character.

These are the final characters.

Each story was interpreted in a storyboard with details of the action, camera movement and transition.

Based on the style frames and the storyboard, our illustrators draw the full graphic board with colors and details.